About This Role
This high-ownership role involves leading the commercialization and go-to-market strategy for Open Finance products across the Americas. You will drive innovation, enhance customer experiences, and enable secure access to financial data and services.
Responsibilities
- Define and document a comprehensive GTM and commercialization strategy for BIN Lookup, Transaction Notifications, and other emerging Open Finance and adjacent services, including key distribution channels, customer segments, and top target customers in each segment and market
- Identify, evaluate, and execute bundling and commercialization synergies across other Open Finance products and Mastercard Services
- Develop pricing strategies for each solution and for bundled offers, secure approvals from internal stakeholders, and coordinate implementation with the relevant teams
- Build financial models for addressable market size, revenue potential, and business cases across products and initiatives
- Design and produce clear, compelling foundational sales materials and sales enablement tools
- Deliver product training for the Open Finance Sales teams, CSMs, and Account Managers
- Partner with Marketing and Communications on launch announcements and campaigns that build customer awareness and demand
- Partner with Mastercard consulting practice leads to design value-added services that complement each solution
- Test value propositions, desirability, and feasibility with customers; gather and analyze feedback to validate assumptions and refine product design with each solution’s product leads
- Engage external stakeholders to ensure our solutions meet market needs, and channel product-requirement feedback from sales teams and customers to product leads to inform feature prioritization and continuous improvement
- Support customer conversations and sales engagements post-launch as needed
- Work closely with Product, Sales, Marketing, and other cross-functional teams to execute the GTM plan
- Support a variety of strategic projects and provide operational and analytical support for product and commercialization initiatives across the Americas
Requirements
- Solid product management experience, with a focus on commercialization, go-to-market strategies and understanding of customer needs
- Strong knowledge of GTM strategies, pricing models, and sales enablement
- Proven experience developing and executing comprehensive GTM strategies for technology solutions
- Excellent leadership, communication, and stakeholder-management skills
- Ability to thrive in a fast-paced, cross-functional environment
- Strong analytical skills and financial literacy
- Ability to influence at all levels of the business and collaborate across functions