About This Role
This role involves shaping Programmatic Video, CTV, and Paid Social for brand campaigns across multiple brands and markets, making them faster and better with AI workflows. The position suits a candidate who is deeply familiar with programmatic advertising and wants to take full ownership of their channel area.
Responsibilities
- Take responsibility for Programmatic Video, CTV, Online Video, and Paid Social for brand campaigns across multiple brands and markets, from channel strategy and setup to ongoing optimization
- Develop budget and channel planning for your channels, including performance forecasts, and contribute your recommendations to the overall media planning
- Negotiate and manage deals with streaming publishers and marketers, such as Private Marketplaces, Programmatic Guaranteed, and Direct Deals
- Define standards for tracking, taxonomy, and testing in your channels, for example, for brand lift and creative tests, and ensure all markets comply with them
- Build and operate AI-powered workflows for setup, reporting, and optimization, from the initial idea to ongoing operation
Requirements
- At least 4 years of experience in digital media management on the agency or company side, with a focus on Programmatic Video, CTV, or Online Video
- Solid hands-on experience with DSPs like DV360 or The Trade Desk, with CM360 and ad servers, and with Paid Social Video on Meta, YouTube, and TikTok
- Deep understanding of video inventory, auction mechanics, deal types, and CTV specifics such as frequency capping and viewability
- Experience in independent budget and channel planning across multiple markets, including forecasting and reporting with BI tools like Looker or Tableau
- Built your own automations with AI tools that are running in daily work and can show examples
- Very good German language skills, as you will negotiate and manage deals with German publishers and marketers
- Very good English language skills, as English is the everyday language for collaboration with teams across brands and markets
Benefits
- Hybrid work model
- Flexible working hours through trust-based working hours
- Subsidized canteen and various free drinks at some locations
- Modern office spaces with very good transport connections
- Various employee discounts for activities and products
- Employee events such as summer and winter parties, as well as workshops
- Numerous further training and development opportunities
- Various health offers, such as sports and health courses
About the Company
IONOS manages servers and shapes the digital future for over 6.2 million customers worldwide. As Europe's leading hosting provider and pioneer for independent cloud solutions, the company builds next-generation infrastructure, from sovereign cloud architectures and high-performance GPU clusters to integrated AI automation tools. IONOS aims to provide digital freedom of choice for Europe and real impact for small and medium-sized enterprises (SMEs) as well as large companies.
