About This Role
Directing large-scale marketing technology transformation programs is the core of this Senior Manager role, where you will help clients modernize how they connect with customers through data, technology, and experience. You will oversee the design and architecture of marketing ecosystems, guiding conversations that span data models, APIs, and cloud architecture, and shaping enterprise architectures and implementation strategies.
Responsibilities
- Develop and implement strategies for enterprise architecture
- Oversee integration of analytics and customer data platforms
- Drive innovation in content management and campaign management
- Work with cross-functional teams to achieve project goals
- Maintain alignment of technology solutions with client objectives
- Foster a culture of ongoing improvement and operational excellence
- Oversee the design and architecture of marketing ecosystems
- Craft and convey clear, impactful and engaging messages that tell a holistic story
- Apply systems thinking to identify underlying problems and/or opportunities
- Validate outcomes with clients, share alternative perspectives, and act on client feedback
- Direct the team through complexity, demonstrating composure through ambiguous, challenging and uncertain situations
- Deepen and evolve expertise with a focus on staying relevant
- Initiate open and honest coaching conversations at all levels
- Make difficult decisions and take action to resolve issues hindering team effectiveness
- Model and reinforce professional and technical standards, the Firm's code of conduct, and independence requirements
Requirements
- Bachelor's Degree
- At least 7 years of experience in marketing technology strategy, architecture, and delivery within a consulting, agency, or enterprise environment
Nice to have:
- Master's Degree in Computer Science, Management Information Systems, Marketing preferred
- Experience developing and managing large martech transformation programs
- Familiarity with data privacy and governance frameworks
- Understanding of Adobe ecosystem integration with enterprise CRM
- Consulting experience with cross-industry clients
- Working with senior marketing and technology leaders
- Translating complex marketing requirements into technology blueprints
- Overseeing multi-disciplinary teams through end-to-end delivery
- Building executive-level relationships and providing counsel
- Leading the definition and execution of enterprise marketing technology strategies and roadmaps, aligning marketing, IT, and data functions around a unified digital vision
- Demonstrating success in client relationship management, business development, and team leadership
- Experience with Adobe Experience Cloud, including AEM, Adobe Target, and Adobe Analytics
- Demonstrating hands-on experience with AI solutions that support efficiency with day-to-day work as well as innovation, process design, and technology strategy for large organizations
Benefits
- All hired individuals are eligible for an annual discretionary bonus
- Medical, dental, vision, 401k, holiday pay, vacation, personal and family sick leave, and more
Important Details
About the Company
At PwC, people in data and analytics focus on leveraging data to drive insights and make informed business decisions. They utilise advanced analytics techniques to help clients optimise their operations and achieve their strategic goals.
