Digital Marketing Manager

I’m helping Uptech find a top candidate to join their team full-time for the role of Digital Marketing Manager .

You will define the marketing strategy and scale growth for an industry-leading mobility platform.

Compensation:

USD 30K - 42K/month

Location:

Remote (specific timezones) - GMT-07:00 to GMT-03:00.

Mission of Uptech:

"To deliver high-quality products and services that help customers achieve their goals."

What makes you a strong candidate:

• You have +6 years experience in Digital marketing.
• You are an expert in SEO (Search engine optimization).
• You are proficient in B2B, Compliance Management Systems (CMS), Content writing, Email marketing.
• English
  • Conversational.

Responsibilities and more:

Digital Marketing Manager

About Uptech:

• Uptech is a technology company in the mobility space, rebuilding how fleets manage tolls and violations across the United States.

• Our founders invented this industry: they created the first rental car tolling programs, built the platform that managed over 4 million vehicles at its peak, and sold that company in 2018.

• We are building it again from scratch, on modern, AI-first technology, for fleets of every size.

• We are an early-stage, fast-moving team spread across the Americas.

• Everything we ship goes to real customers, quickly.

How We Work:

• AI-enhanced, not AI-dependent. Everyone here uses AI daily to move faster, and everyone understands their work deeply.

• Small team, real ownership. You will work with everyone, including the founders, from day one. No bureaucracy, no layers.

• The details are the business. In our world, one wrong character in a license plate costs real money. We care about getting things right.

About the Role:

• You will be our first marketing hire, and you will own the function end to end.

• Building the plan and executing it yourself: there is no team under you yet, and the right person sees that as the opportunity it is.

• We are looking for an entrepreneur at heart, someone who treats the function like their own business, leads it, and does the work.

• You will take a company with a twenty-year story and a near-empty digital footprint, and make our presence match the team behind it.

• We are remote, but this is a collaborative role: daily contact with leadership, our Head of Design, and the commercial team.

What Success Looks Like:

• In your first 90 days: our LinkedIn presence is active and growing on a consistent cadence, the website tells our story properly, and the first paid campaigns are live against our SMB segments.

• By six months: marketing is a lead source, not just a presence, and you have built the playbook you would hire your first team member into.

What You Will Do:

• Build and own the marketing plan: channels, calendar, priorities, budget, and then execute it hands-on.

• Run our LinkedIn presence end to end, both the company page and leadership profiles: content, posting, engagement, growth.

• Own lead generation: campaigns, landing pages, funnels, and the tracking from click to conversation.

• Plan and run paid campaigns on Facebook, Instagram, and LinkedIn, targeted at our customer segments as we go to market.

• Build our presence in the communities where our SMB customers actually are, including industry Facebook groups.

• Own the website: content, updates, careers page, and continuous improvement.

• Direct our designer: brief the visuals, hold the brand bar, keep everything consistent.

• Create and maintain marketing materials: one-pagers, decks, campaign assets, email campaigns.

• Measure everything and report monthly: reach, followers, engagement, leads, what is working and what gets cut.

What We Are Looking For:

• 6+ years in digital marketing, with real B2B experience.

• A builder's track record: you have started or owned a marketing function, not just operated inside one.

• Proven lead generation experience: funnels, landing pages, and campaign-to-pipeline tracking.

• Hands-on skills across the stack: content writing, social management, ad managers (Meta, LinkedIn), email marketing tools, CRM basics, CMS, analytics.

• Commercial instincts: you think in customers and pipeline, not just impressions.

• Exceptional English, written and spoken. Your writing represents us publicly, this is non-negotiable.

• Experience briefing and directing designers.

• Comfortable using AI tools as part of daily work.

• Comfortable in a fast-moving, early-stage environment where not everything is documented yet.

Nice to Have:

• Experience in mobility, transportation, logistics, or fintech.

• Experience marketing to SMB owners and operators.

• Video and motion content skills.

Details:

• Remote (Americas), with availability during US Eastern business hours.

• Full-time.

Why Join Now:

• We are at the beginning.

• The platform is being built now, the first enterprise customers are launching now, and the work you do this year becomes the foundation of everything after.

• The people leading this company built the industry's defining platform once and are doing it again.

• Uptech is an equal opportunity employer. We consider qualified applicants regardless of race, color, religion, sex, national origin, sexual orientation, gender identity, age, disability, or veteran status.

Your potential leader:

• Tonya Dove - People & Culture Mgr

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