About the role
Skill required: Marketing Operations - Content management
Designation: Digital Content Management Sr Analyst
Qualifications: Any Graduation
Years of Experience: 5 to 8 years
What would you do
Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services Customer Engagement and Media Growth Services. Role requires Digital Marketing Ads Promotion creation/design. Organize, categorize and publish content and information using specific tools and channels, for use by different groups and individuals within the organization.
What are we looking for
- Strong stakeholder engagement across global clients, internal leadership, and retail ecosystem partners.
- Able to present performance trends, delivery risks, and strategic improvements during weekly governance calls.
- Trusted partner to clients, capable of driving innovation roadmaps, budget efficiency, and process optimization.
- Demonstrates commercial acumen and clear understanding of retailer success metrics and product visibility drivers.
- 5+ years of experience in digital content operations, syndication management, or ecommerce delivery.
- Deep understanding of PIM/DAM systems, digital asset readiness, product attributes, and global content deployment standards.
- Proficiency with syndication tools like Salsify, Syndigo, Alkemics, or similar.
- Hands-on experience working with retailer portals (Amazon Vendor Central, Walmart, Carrefour, Boots, etc.).
- Strong skills in workflow optimization, automation strategy, and SLA-based delivery tracking.
- Expertise in leading project governance, client escalations, and delivery planning.
- Familiarity with reporting tools such as Excel dashboards, Power BI, or Tableau is preferred.
Roles and Responsibilities:
- Own and manage the global or regional product content syndication program across platforms such as Amazon, Walmart, Target, Carrefour, and others.
- Develop and oversee the governance framework, SLAs, performance metrics (e.g., live SKU %, TAT, issue resolution), and quality benchmarks.
- Lead cross-functional coordination among PIM/DAM teams, QA, content creators, eCommerce marketers, and automation developers.
- Oversee the workflow and data integrity across syndication platforms (e.g., Salsify, Syndigo, Alkemics, 1WorldSync).
- Proactively drive intake planning, forecasting, resource alignment, and task prioritization.
- Ensure timely publishing and tracking of syndicated SKUs across all priority retailers.
- Represent the syndication team in client governance meetings, performance reviews, and QBRs.
- Monitor defect trends, audit failures, and retailer rejections, and lead RCA and resolution strategies.
- Partner with automation teams to scale capabilities such as auto-tagging, versioning, live-link monitoring, etc.
- Mentor project managers and QA leads, and support talent upskilling and performance tracking.
Any Graduation
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
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