About This Role
Leading creative strategy, shaping bold ideas, and developing compelling campaigns for a growth and advertising agency is the core of this job. This role suits an experienced creative thinker who understands the connection between creativity, culture, brand storytelling, and business growth. This is a creative leadership role focused on developing concepts, guiding creative teams, shaping brand narratives, and ensuring every creative direction serves a clear purpose.
Responsibilities
- Lead the development of creative concepts, campaign ideas, and brand storytelling across digital and traditional channels
- Translate business objectives and marketing strategies into distinctive, engaging creative directions
- Guide brainstorming sessions, encourage experimentation, and challenge the team to think beyond conventional solutions
- Oversee the creative process from ideation and concept development to execution and final delivery
- Provide creative direction and constructive feedback to designers, copywriters, content creators, and other creative professionals
- Ensure consistency in brand identity, messaging, tone, and creative quality across campaigns and client projects
- Collaborate with strategy, marketing, and business development teams to develop ideas that meet client needs and drive growth
- Stay curious about emerging trends, consumer behaviour, culture, technology, and new creative approaches
- Present and defend creative concepts to clients and internal stakeholders
- Evaluate campaign performance and feedback to improve creative effectiveness and inform future ideas
Requirements
- Proven experience in creative direction, creative strategy, advertising, brand development, or a related creative leadership role
- A strong portfolio demonstrating original thinking, concept development, campaign ideas, and creative problem-solving, not just visual design execution
- Excellent storytelling, conceptual thinking, and presentation skills
- Ability to connect creative ideas to brand objectives, audience needs, and business outcomes
- Strong leadership and collaboration skills, with the ability to inspire, guide, and develop creative teams
- An inquisitive mindset and a willingness to ask questions, challenge assumptions, research deeply, and explore new perspectives
- A growth mindset, openness to feedback, and a commitment to continuous learning and experimentation
- Ability to manage multiple projects, communicate ideas clearly, and work effectively in a fast-paced environment
- Proficient in design software
- 3 years of designing experience
Application Process
- Submit your CV and portfolio, highlighting your creative leadership experience, campaign concepts, strategic thinking, and role in developing successful creative work
