About This Role
This leadership role with a high-growth, founder-led beauty brand involves shaping the next chapter of its visual identity and storytelling. The Creative Director will own creative across various channels, partnering closely with the Founder/CEO and cross-functional teams. This opportunity suits a hands-on creative leader who can set the vision and execute it, joining a company with national and growing international distribution.
Responsibilities
- Own and evolve the overall creative vision and brand aesthetic across packaging, e-commerce, social, paid media, retail, events, and other consumer touchpoints
- Lead designers, photographers/videographers, freelancers, and other creative partners while maintaining a high bar for execution
- Develop compelling creative campaigns that engage an established core community while helping the brand reach new consumer audiences
- Lead creative development for major product launches and partner closely with marketing, product, sales, and e-commerce teams
- Direct photo and video shoots from initial concept through final execution
- Integrate AI tools into ideation, concept development, content production, image generation, and creative workflows
- Partner closely with the Founder/CEO on brand storytelling and founder-led content
- Manage creative budgets, timelines, agencies, and freelance partners
- Support retail activations, events, experiential creative, and other high-visibility brand moments
Requirements
- 5+ years of creative leadership experience, ideally within beauty, CPG, or a founder-led consumer brand
- A strong portfolio demonstrating art direction, brand storytelling, and campaign development across digital and physical touchpoints
- Hands-on graphic design capabilities and proficiency with Adobe Creative Suite
- Meaningful experience incorporating AI tools into creative workflows
- Experience leading and mentoring designers and content creators
- Strong project management skills with the ability to manage multiple launches and campaigns simultaneously
- High energy, collaborative, entrepreneurial, and comfortable working closely with a hands-on founder
- A genuine understanding of or passion for the natural hair and curl community
Nice to have:
- Experience creating for mass retail environments
Important Details
- Work format: Atlanta, GA or remote
About the Company
ForceBrands is partnering with a high-growth, founder-led beauty brand with national distribution across major mass, drug, and specialty beauty retailers, as well as growing international reach.