About This Role
Leading the creative function at Wizards, this role shapes the overall creative direction across events, experiences, brand activations, corporate engagements, and pitches. The Creative Director transforms client briefs and business objectives into strong, differentiated, and commercially viable creative concepts. This senior leadership position requires a blend of creative thinking, storytelling, strategic understanding, client management, and team leadership.
Responsibilities
- Define and drive the overall creative vision and standards for Wizard
- Develop innovative concepts, themes, experiences, and creative narratives for corporate events, conferences, brand activations, and other experiential projects
- Establish a consistent benchmark for creativity, quality, and presentation across all creative outputs
- Keep the organization ahead of emerging creative, experiential, technology, and design trends
- Lead the creative direction for major client pitches and business opportunities
- Translate client briefs into compelling creative concepts, event narratives, and experiential journeys
- Work closely with the Sales and Business Development teams to understand client requirements, objectives, and commercial considerations
- Present and defend creative concepts to senior clients and decision-makers
- Ensure creative solutions are not only impactful but also practical, scalable, and commercially viable
- Represent Wizard in key client interactions and creative discussions
- Build strong relationships with senior client stakeholders
- Understand the client's business objectives and convert them into meaningful creative solutions
- Collaborate with internal functional heads to ensure creative concepts are aligned with operational and production capabilities
- Lead, mentor, and develop the creative team
- Allocate creative responsibilities based on project requirements and individual strengths
- Review and provide constructive feedback on concepts, presentations, designs, and creative outputs
- Build a culture of creativity, ownership, collaboration, and continuous improvement
- Identify capability gaps and recommend hiring or development requirements within the creative function
- Oversee creative deliverables from initial ideation through final execution
- Ensure consistency between the approved creative concept and the final on-ground experience
- Review creative presentations, event concepts, stage designs, branding, content, AV direction, and experiential elements as applicable
- Maintain high standards of quality, attention to detail, and originality across projects
- Work closely with Production and Operations teams to ensure creative feasibility and smooth execution
