About This Role
Leading the creative vision and expression for the Humann brand is the core of this role, encompassing campaigns, digital marketing, retail, packaging, photography, and video. This is a hands-on leadership opportunity for an individual who can develop strong creative systems while remaining closely involved in the work, guiding both an internal team and external partners.
Responsibilities
- Own and evolve Humann’s creative vision across every consumer touchpoint
- Lead concept development for integrated brand and product campaigns, from idea through execution
- Translate business, marketing, and growth objectives into creative strategy that resonates with leadership
- Lead and mentor the internal creative team (designers and copywriters) with clear direction, honest feedback, and opportunities for growth
- Set the art direction for photography, film, motion, and product imagery, and direct external production partners
- Build creative systems that maintain brand consistency across a high volume of work and know when to advance a system rather than merely protect it
- Partner with Marketing, Growth, E-commerce, Retail, Amazon, and Product teams to ensure work serves both brand building and performance objectives
- Lead creative reviews and provide feedback that strengthens the work
Requirements
- Exceptional art direction, brand thinking, and campaign development, with strong typography, layout, and visual storytelling
- Fluency in digital-first creative: paid social, e-commerce, landing pages, email, and web
- Experience directing photography, video, motion, and production
- The judgment to articulate why something is or is not working, and the skill to help someone fix it
- Ability to present creative thinking and communicate rationale confidently to senior leadership and cross-functional partners
- Ability to maintain creative quality across a high volume of simultaneous projects
- Figma, Adobe Creative Cloud, and a project management platform (preferably Wrike)
- 8-12 years in design, advertising, or brand creative at the director or associate director level
- Experience building or evolving consumer-facing brands
- Health and wellness, supplements, CPG, fitness, or lifestyle experience
- Experience working alongside outside agencies
- Authorized to work for any employer in the U.S.
Benefits
- Health/Dental/Vision/Life Insurance
- 401k Retirement Plan with company match
- Paid parental leave
- Quarterly stipend for our supplements
- Unlimited PTO
Important Details