Copywriter

About This Role

Working alongside Art Directors, Designers, Creative Directors, and cross-functional teams, the Copywriter develops engaging, effective copy across digital campaigns, e-commerce, CRM, social media, and other marketing channels. This role suits a versatile writer who can move confidently between creative storytelling and conversion-focused messaging, comfortable developing original ideas, adapting established brand messaging, and delivering polished copy in a fast-paced agency environment.

Responsibilities

• Develop clear, compelling, and brand-aligned copy across digital campaigns, websites, e-commerce platforms, CRM/email, social media, and retail marketing
• Collaborate with Art Directors and Designers to develop creative concepts, campaign messaging, headlines, and supporting content
• Write product-focused, promotional, and conversion-driven copy that communicates key features, benefits, and offers effectively
• Interpret creative briefs, brand guidelines, and product information to deliver accurate, engaging, and strategically relevant copy
• Develop net-new messaging while adapting existing content for different platforms, audiences, markets, and promotional requirements
• Edit, proofread, and quality-check copy to ensure accuracy, consistency, brand compliance, and attention to detail
• Collaborate with Creative, Account, Digital to incorporate feedback and refine deliverables
• Present and explain creative ideas and copy recommendations during internal reviews and client meetings when required
• Manage multiple projects simultaneously, delivering high-quality work within tight timelines and evolving priorities
• Stay current with digital trends, emerging technologies, AI tools, and copywriting best practices

Requirements

• 3–5 years of professional copywriting experience, preferably within a creative agency or in-house marketing team
• A strong portfolio showcasing both conceptual creative work and digital/performance-driven copywriting (portfolio link required when applying)
• Demonstrated experience writing for digital campaigns, e-commerce, social media, CRM, and other marketing channels
• Strong conceptual thinking with the ability to develop original ideas, headlines, and engaging brand narratives
• Excellent writing, editing, proofreading, and communication skills
• Ability to adapt tone of voice across different brands, platforms, audiences, and campaign objectives
• Strong understanding of digital customer journeys, product storytelling, and conversion-focused messaging
• Exceptional attention to detail, particularly when handling technical product information, promotional offers, and legal disclaimers
• Ability to work independently, take creative feedback constructively, and collaborate effectively with multidisciplinary teams