About This Role
Creating engaging, high-quality content for both internal and external communication is the main focus of this content writer role. The person in this position will produce SEO-driven articles, case studies, research papers, and corporate communications, translating complex topics into compelling content that aligns with the company's brand voice and business goals.
Responsibilities
- Research, write, and optimize blog articles using SEO best practices, including keyword integration, meta descriptions, internal linking, and on-page structure to improve organic traffic and search rankings
- Develop original content across multiple formats, including client case studies, business research papers, white papers, and thought leadership articles
- Translate complex business and operational concepts into clear, persuasive, and engaging content for executive and professional audiences
- Conduct research on industry trends, competitor activities, and relevant subject matter to ensure content accuracy and credibility
- Track content performance metrics, including organic traffic, engagement, and conversions, and recommend improvements based on results
- Collaborate with marketing, sales, and leadership teams to align content with strategic positioning and go-to-market initiatives
- Maintain consistency with KDCI's brand voice, tone, and editorial standards across all written materials
Requirements
- Bachelor's degree in Communications, Journalism, English, Marketing, or a related field
- 2–4 years of professional writing experience in journalism, research writing, B2B content, editorial publishing, or similar content-focused roles
- Experience writing SEO-optimized content, including blogs, case studies, business papers, or corporate communications
- Portfolio or published writing samples demonstrating a range of writing formats, including blogs, case studies, research papers, or business communications
- Exceptional writing, editing, and proofreading skills with strong attention to clarity, structure, grammar, and factual accuracy
- Strong research, organizational, and time management skills with the ability to manage multiple projects and deadlines
- Ability to collaborate effectively with cross-functional teams, including marketing, operations, sales, and executive leadership