Content Creator

About This Role

This night-shift post on the cardiac ward pairs patient care with mentoring new nurses. This is an exciting opportunity to join a developing consultancy business and play an important role in establishing its brand identity, online presence and marketing capabilities. The successful candidate will be responsible for planning, developing, producing and managing engaging marketing content across digital and traditional channels. The role will involve a combination of creative content production, digital marketing, market research, brand storytelling and campaign coordination.

Responsibilities

• Develop and implement content marketing plans aligned with the company's business objectives, target markets and client requirements
• Research consumer preferences, industry trends, competitor activities and emerging marketing opportunities, particularly in the beauty, fashion, accessories and lifestyle sectors
• Develop creative concepts and content strategies to strengthen brand awareness, audience engagement and customer acquisition
• Plan and coordinate marketing content calendars across relevant digital platforms
• Create original, engaging and visually appealing content for websites, social media, digital advertisements, marketing campaigns and promotional materials
• Plan and undertake commercial photography, product photography, lifestyle photography and other visual content production activities
• Produce and coordinate short-form videos, promotional reels, product demonstrations, interviews and other multimedia content
• Edit and enhance photographs, videos and other digital assets to maintain professional quality and consistent brand presentation
• Develop written marketing content, including social media captions, promotional copy, product descriptions, website content and brand storytelling materials
• Monitor content performance, audience engagement and campaign effectiveness using relevant digital marketing analytics

Requirements

• Relevant qualifications in marketing, communications, media, digital content creation, visual arts, photography, business or a related discipline, and/or substantial relevant professional experience
• Practical experience in creating content for marketing, branding, commercial promotion or digital communications
• Strong creative and visual storytelling abilities, with an understanding of how content can influence brand perception and consumer engagement
• An understanding of digital marketing principles, social media platforms, brand communication and audience engagement
• Ability to plan, organise and deliver creative projects within agreed deadlines
• Strong written and verbal communication skills in English
• Ability to work independently, manage competing priorities and collaborate effectively with clients and colleagues