About This Role
This role is for a creative and driven professional to manage the corporate Instagram channel, bringing company culture to life through engaging content and growing the online community through consistent, high-quality storytelling.
Responsibilities
- Plan, shoot, edit, and publish at least 1 Reel per day showcasing company culture, events, employee stories, and behind-the-scenes moments
- Develop a monthly content calendar aligned with brand voice and business goals
- Drive engagement through Stories, polls, Q&As, giveaways, collaborations, and trending audio/formats
- Monitor comments, DMs, and mentions; respond promptly to build community
- Track performance metrics (reach, engagement rate, follower growth, saves/shares) and optimize content strategy accordingly
- Coordinate with HR/internal teams to capture authentic culture moments (onboarding, events, celebrations, team wins)
- Stay updated on Instagram trends, algorithm changes, and competitor activity
- Occasionally collaborate with influencers or employees as content creators/micro-ambassadors
Requirements
- 1–3 years of experience in social media management/content creation (corporate or personal brand experience both welcome)
- Strong skills in Reels editing (CapCut, InShot, Premiere Pro, or similar)
- Basic photography/videography skills (smartphone content creation is fine)
- Good understanding of Instagram trends, hooks, and storytelling for short-form video
- Copywriting skills for captions, hashtags, and community engagement
- Creative eye + consistency
- Self-starter who can work independently with minimal supervision
- Comfortable being on camera or directing others to be
- Organized
- Data-driven
Nice to have:
- Experience with Canva, basic graphic design, or paid social ads
Benefits
- Flexible schedule
- Provident Fund
Important Details
- KPIs to Track:
- Daily Reel publishing consistency
- Engagement rate (likes, comments, shares, saves)
- Follower growth rate
- Reach/impressions per Reel
- Story interaction rate (polls, questions, stickers)
About the Company
Houzeo is a 100% online real estate marketplace that makes home selling and buying easy through its technology. Founded in Manhattan, New York, with additional offices in Charlotte, North Carolina (US), and Mumbai, India, Houzeo is led by its founder, Amit Dhameja.