Community Manager

Who you are

• This role requires being quick on your feet, a skilled writer, passionate about culture, and interested in the impact community-first marketing can have on a global business.
• You should also be prepared to be the funniest person in every Slack thread (but you already knew that).
• 4+ years in social media, community management, or a closely-related role at an agency or consumer brand (Please be prepared to share links to your best content, whether for a brand or on your personal channels).
• A strong, snappy writer. You write short, you write funny when it's called for, and you can go from a warm one-line reply to a clean stakeholder summary without changing gears awkwardly.
• Extremely proactive and quick on your feet. You don't wait to be told what the community is saying—you already know, and you already have three ideas.
• Deep fluency in social listening and UGC tooling (Sprinklr, Brandwatch, Dash Social, Later, or similar)—enough to build a scan routine, not just run a report.
• You live on the internet.
• Sound editorial judgment—you know when to jump in, when to hold back, and when to escalate…especially on sensitive moments.
• Comfort with data: you can interpret performance and sentiment signals and turn them into a recommendation.
• High EQ and patience. You're often the first human a frustrated rider or driver talks to.

How you show up:

• You move fast without garnering “silence, brands.”
• You build scalable systems—rather than just engaging, you build frameworks that make engagement repeatable.
• You're as good at explaining the work as doing it, helping others internally understand the impact of social.
• You're generous with your ideas (because you know you’ll have more).

What the job involves

• Lyft is looking for a culture-obsessed Community Manager to be the voice of our brand presence on Social Media.
• Sitting on our Social Content team, you'll own our voice across social channels, managing the daily rhythms of posting content while showing up in social conversation: spotting a viral video at 10am, dropping the perfect comment by 10:02, and having a Ride Code in the creator’s DMs by lunch.
• You'll work in close partnership with the rest of our Social team, as well as Support, Brand, Creative, Comms, and our agency partners.
• You'll also be a translator between what the internet is saying and what the business needs to know, reporting back on social performance as well as upcoming trends and opportunities.
• Maintain a consistent, unmistakably Lyft voice across comments, replies, DMs, and reposts on Instagram, TikTok, Threads, Reddit, and LinkedIn.
• Drive and manage our Threads channel, included replies, owned responses, and more.
• Lead our surprise and delight initiatives on social, driving earned impact with creators.
• Monitor successful comments and conversations and be able to tell the story of impact.
• Manage day-to-day content publishing across Lyft's consumer social accounts — scheduling, copy, final QA, and in-platform posting.
• Be very online: Spend hours of your day on the actual platforms, listening for relevant conversations.
• Repost and engage with UGC, and working hand-in-hand with Support to escalate rider and driver issues surfacing in social — quickly, with the right context, to the right people.
• Bring proactive opportunities to the team with a point of view: what the moment is, why Lyft has a right to play, and what we'd say.
• Socialize wins, learnings, and cultural insight across the org — recaps, readouts, and highlight reels that make the value of community work obvious. You don’t just do the thing—you storytell about the thing internally, helping others understand your impact.
• Turn scattered engagement into a narrative: what we did, what happened, what we do next.
• Feed community signal back into Product, Brand, and Comms so the internet's read on Lyft actually informs decisions.
• Own recurring and ad-hoc social reporting: channel performance, engagement, sentiment, community health, and trend forecasting. Package it so stakeholders across Marketing and beyond actually read it.

Benefits

• Great medical, dental, and vision insurance options.
• Mental health benefits.
• In addition to 12 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off.
• 401(k) plan to help save for your future.
• 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible.
• Pre-tax commuter benefits.
• Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program.
• Family building benefits.
• Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program.