About This Role
Developing content and messaging across various marketing channels is the main responsibility of this Communications Specialist role, leading medium and large marketing projects and events. This position involves coordinating content needs and ensuring message consistency for a broad audience.
Responsibilities
- Develop content and segment messaging to reach a broad audience across marketing channels such as websites, landing pages, articles, email, social media, sponsorships, events, webinars, print, radio, digital ads, and press releases
- Serve as lead for medium and large marketing related projects and events including planning, tracking, adjusting execution based on audience and ensuring appropriate materials are available and deadlines are met
- Coordinate day-to-day execution for content needs in alignment with the content calendar, ensuring message consistency across programs and audiences, on-time publication, and effective coordination with cross-functional teams
Requirements
- 5+ years
- Experience in public relations, marketing, communications
- Experience managing small to mid-sized marketing projects with deadlines
- Experience developing marketing plans and drafting complex communications
- Excellent communication and presentation skills with the ability to convey complex concepts to large, diverse audiences in person or electronically
- Ability to independently prioritize and handle multiple tasks simultaneously
- Knowledge of social media measurement and analytics tools
- Ability to work effectively within a marketing team and cross-functionally with other divisions and departments
- Ability to proofread, maintain brand consistency and ensure high quality work
- Ability to solve problems creatively
- Knowledge of basic marketing concepts, strategies and tactics
- Understanding of content strategy, writing marketing content and design basics
Benefits
- Generous healthcare benefits with multiple plans to choose from
- Defined benefit and contribution retirement plans with cash match
- 12+ holidays
- PTO – new employees earn 25 days/full year
- Tuition reimbursement
- Agency-paid continuing education
- 529 match program
- Relaxed work environment
Important Details
- Work Environment: Typical office environment with considerable time in a sitting, stationary position; must be able to occasionally move around the building or other public venues; constantly operate a computer and other office equipment including typing and keying; frequently communicate with vendors, employees, and guests; must be able to exchange accurate information accordingly; occasionally bend and squat to lift or move boxes or supplies; occasionally lift, carry, and move up to 20 pounds unassisted; periodic travel required