Communications Specialist

About This Role

This role is for a Communications Specialist / Media Planner who can take a holistic view of digital campaigns, efficiently coordinate the activities of several teams, and translate results into concrete recommendations. If you communicate fluently with clients in English, understand Biddable Media well, and want to be responsible for campaigns implemented in CEE markets, this role may be for you.

Responsibilities

• Plan and coordinate campaigns conducted in Paid Search, Paid Social, and Programmatic channels
• Combine activities carried out by Activation teams into coherent solutions that meet the client's business goals
• Collaborate ongoing with international clients: status updates, presenting recommendations, and discussing results and next steps
• Analyze campaign effectiveness and translate data into insights that support media decisions
• Coordinate arrangements between the client, specialist teams, and markets, and ensure timely execution of activities
• Create digital plans and recommendations, considering client goals, budget, KPIs, and the specifics of individual markets
• Evaluate media plans and recommendations prepared by Activation teams
• Monitor campaign results, analyze data, and identify areas requiring optimization
• Prepare reports, presentations, and recommendations for the client
• Conduct ongoing communication with the client in English
• Collaborate with local and regional teams, including coordinating arrangements implemented in various markets

Requirements

• Fluent communication in English, both during daily client conversations and when presenting analyses and recommendations
• Proficient in Digital and Biddable Media, especially Paid Search, Paid Social, and Programmatic
• Understand key KPIs, purchasing models, and digital tools, and able to interpret campaign results
• Experience collaborating with Activation teams and effectively coordinating activities across multiple channels
• Comfortable working with data, proficient in Excel, and able to translate results into clear conclusions and recommendations
• Fluent in Polish
• Experience in direct client service, conducting status meetings, and presenting campaign results
• Well-organized, adheres to deadlines, and able to manage multiple tasks simultaneously
• Clearly communicates arrangements and ensures efficient information flow between the client and specialist teams

Nice to have:

• Experience coordinating campaigns across multiple markets
• Knowledge of the CEE region's specifics
• Previous work for an international client

Benefits