Chief Marketing Officer

About This Role

This executive role sets and leads the global marketing strategy for Delta IBT Smart Building Solutions, aiming to strengthen the company's market presence and generate measurable demand. The Chief Marketing Officer brings legacy brands, teams, and marketing practices together into a unified, customer-focused organization. Working closely with sales, product management, and engineering leaders, the CMO aligns marketing with business strategy and supports growth across global markets and indirect sales channels.

Responsibilities

• Set the global marketing strategy, roadmap, budget, and performance measures in support of business goals
• Lead the transition to a cohesive brand architecture while protecting customer loyalty and the value of existing brands
• Direct global marketing functions, including brand, product marketing, communications, digital, partner marketing, events, and market intelligence
• Develop demand generation and partner programs that contribute to qualified leads, pipeline, revenue, and market growth
• Work with Sales to align go-to-market strategies and strengthen support for distributors, systems integrators, wholesalers, and representatives
• Partner with Product Management and Engineering on product positioning, launches, pricing input, and lifecycle communications
• Oversee digital channels, marketing automation, CRM integration, public relations, thought leadership, and industry engagement
• Build marketing programs for key markets and verticals, including commercial offices, healthcare, education, data centers, and hospitality
• Harmonize marketing processes, tools, content, and corporate identity across the Products Group
• Lead, develop, and retain a high-performing global marketing team, building a culture of accountability, collaboration, and innovation
• Identify and manage risks related to brand and organizational integration, including impacts on customers and partners
• Represent the business internally and externally and communicate marketing strategy, performance, and progress

Requirements

• Bachelor's degree in Marketing, Business, Engineering, or a related field; MBA preferred
• At least 15 years of marketing experience, including 8 years in senior leadership roles within complex B2B technology organizations
• Demonstrated success leading brand integration, rebranding, or marketing transformation
• Experience in building automation, HVAC controls, commercial lighting, electronic security, energy management, or a related field
• Proven experience supporting indirect sales channels, including distributors, systems integrators, wholesalers, and representatives
• Strong knowledge of digital marketing, marketing technology, CRM, marketing automation, and B2B go-to-market strategy