This Business Relationship Manager role involves engaging with customers to promote product features and benefits, aiming to achieve territory sales and milestone objectives. It also contributes to defining and deploying the digital roadmap and shaping the market for digital interaction and channel utilization. The position is situated within the Sanofi Vaccines Sales team.
Responsibilities
Engage with customers to promote product features and benefits based on approved indications
Achieve territory sales and milestones objectives within assigned territory and portfolio
Contribute to defining and deployment of the digital roadmap for Malaysia
Mature/shape the market and customers in terms of preference for digital interaction and channel utilization
Demonstrate value of products and partnerships
Possess in-depth knowledge and understanding of Sanofi Pasteur products and the customer journey
Consistently review product information and stay informed on medical and scientific updates related to the brand
Effectively deliver key messages and promote products through a wide range of digital channels
Extend support and identify opportunities to bring tailored solutions to customer needs
Cultivate and maintain excellent relationships with customers to develop Sanofi’s credibility and extend advocacy
Identify attributes and customer profile information relevant to business territory growth
Be knowledgeable on the geographic information and business potential of territory
Understand relevant sub-segments, preferences with regards to interaction channels, and content preferences for the customer
Create a network among stakeholders (i.e., front liners, decision makers, gatekeepers)
Effectively gather competitor information and market intelligence
Fuel CRM systems daily with customer, call details, and market insights
Complete a thorough pre-call plan by creating itinerary and routing plans that effectively achieve call targets, appointments, and in-services activities
Conduct regular analysis and presentation on sales and customer data to internal stakeholders (i.e., managers, team members, and others)
Properly implement marketing plan and promotional activities
Abide by the company’s ethical codes, standard operating procedures, and protocols from pharmacovigilance, quality, HSE, etc., by reporting anomalous or questionable behavior and products that may negatively affect the brand and meeting timelines
Formulate effective sales action plans, accurate forecasts, and successful implementation to meet cycle and annual sales targets (both qualitative and quantitative)
Effectively promote all assigned franchises following strategy and corporate directions
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Execute sales expectations and run business operations while complying with Sanofi’s standard operating procedures and ethical codes, promoting compliant behavior, and building coordinated working relationships with internal and external stakeholders
Maximize all segments and channels within the territory to generate growth
Manage budget by effectively utilizing promotional funds for targeted customers
Adopt to changes in channel engagement and embrace digital utilization
Demonstrate a high level of proficiency on suitable channels for a particular account to effectively deliver key messages
Utilize new channels for promotional activity to reach and engage with target customers outside traditional methods
Map the best way to communicate product messages by matching the right digital channel (e.g., social media, web forums, webinars, GPP, etc.) to each customer
Identify sales opportunities / prospect and qualify new potential customers
Create a detailed plan, set KPIs, and monitor progress to generate business from new prospects
Analyze business opportunities and strategy outside the existing customer base
Cross-sell all products and expand brand usage
Share best practices and opportunities to leverage for growth and expansion
Comply with and meet all HSE roles and responsibilities in accordance with the existing HSE Policy
Identify and correct unsafe conditions or behaviors and immediately notify the Manager of any serious incidents; complete an Incident / Injury Report and forward to Human Resources within 48 hours where necessary
Requirements
Engagement communication skills: storytelling and presentation skills
Relationship building and listening skills, networking skills
Digital presentation (i.e., software and hardware)
Experience with advanced facilitation of virtual meetings and the ability to fully utilize the features of virtual meeting tools
Digital channels training
Understanding of customer needs and journey
Profiling and segmentation of customers
Business intelligence
Data-driven decision making
Data analytics: ability to understand and adequately interpret data for decision-making
Analytical mindset: use of data to improve the customer journey
Strategic thinking
Innovative mindset: explore how digital tools can make a positive impact on customers
Probing and iterative working method
Handling of objections
Cultural sensitivity
Embracing innovation and change
Benefits
Work at the forefront of AI-driven research, smart manufacturing, and groundbreaking mRNA platforms
Help protect half a billion people every year, contributing to one of the largest global vaccination efforts in healthcare
Develop your career with access to mentoring, international mobility programs, and opportunities to grow across four continents
Contribute to breakthrough moments like the world’s first RSV toddler vaccine
Share knowledge with leading scientists, engineers, and experts in a purpose-driven community
Be part of a company that believes in the future with significant annual investment in manufacturing innovation
Help create sustainable vaccine solutions, from reducing carbon emissions in production to increasing global access to life-saving immunizations
Gain hands-on experience in state-of-the-art digital and AI-powered manufacturing facilities
Join a workplace where diversity, equity, and inclusion are at the core, with Employee Resource Groups and leadership programs that celebrate every voice
Important Details
Hiring Manager: Head of Operations, Malaysia Singapore Vaccines Sales
About the Company
Sanofi is an R&D-driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. The company's deep understanding of the immune system and innovative pipeline enables it to invent medicines and vaccines that treat and protect millions of people around the world. Its Vaccines team is dedicated to protecting half a billion lives every year with next-gen science, mRNA innovation, and AI-driven breakthroughs.