RemoteFull timeMid level₹26k – ₹42kPosted today
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Key Responsibilities
- Predictive Modeling: Build, refine, and enhance propensity, cross-sell, up-sell, and dynamic offer generation models.
- Strategy & Growth: Partner with key business stakeholders to identify key customer growth opportunities and campaign strategies.
- Segmentation & Analytics: Conduct advanced customer segmentation and evaluate marketing campaign performance to optimize targeting.
- Model Governance: Continuously monitor model performance, iterate on algorithms, and recommend proactive improvements.
- Data-Driven Insights: Utilize SQL, Python, or R to translate complex analytical findings into clear, actionable business strategies.
Required Skills & Qualifications
- Experience: 8+ years of core experience in Business Analytics within the Banking or NBFC domain.
- Modeling Expertise: Proven hands-on track record in propensity modeling, offer logic generation, and behavioral modeling.
- Technical Proficiency: High proficiency in SQL and Python/R for data extraction, manipulation, and advanced modeling.
- Soft Skills: Excellent analytical thinking, problem-solving abilities, and strong stakeholder management skills
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