About This Role
Planning and executing brand strategies for corporate events and weddings is the core of this role, ensuring consistent brand positioning and a strong market presence. This position involves overseeing marketing communication, translating event concepts into compelling brand stories, and coordinating on-site event coverage.
Responsibilities
- Develop and execute brand strategies for corporate events and weddings, ensuring consistent brand positioning and a strong market presence
- Plan and oversee marketing communication for events, translating event concepts and client requirements into compelling brand stories and engaging content
- Coordinate on-site event coverage, including photography, videography, content creation, and real-time updates for social media and other marketing platforms
- Work closely with the marketing and design teams to plan, brief, review, and execute creatives, campaigns, event collaterals, and digital content in line with brand standards
- Collaborate with internal teams and external agencies to ensure seamless execution and timely delivery of high-quality marketing outputs
- Develop content and campaign strategies for social media, digital platforms, and promotional activities to showcase event experiences, strengthen brand visibility, and attract potential clients
- Conduct competitor analysis, monitor industry trends, and identify creative opportunities to differentiate in the corporate events and wedding segments
- Maintain consistency in brand identity, visual communication, tone of voice, and storytelling across all marketing materials, event coverage, and digital platforms
- Monitor marketing performance, review content quality and engagement, and work collaboratively with the marketing and design teams to improve output, efficiency, and overall brand impact
Requirements
- Bachelor's degree in Marketing, Business, Advertising, or a related field
- 2–5 years of experience in brand strategy, brand management, or marketing
- Strong market research and analytical skills
- Excellent communication, storytelling, and presentation skills
- Understanding of digital marketing, social media, and integrated campaigns
- Ability to develop brand strategies and creative briefs
- Strong project management and stakeholder coordination skills
Important Details
- Schedule: Monday – Friday, 10:30 AM – 6:30 PM
About the Company
Gold Feather Events specializes in corporate events and weddings.
