Brand Strategist

About This Role

This role is for a Brand Strategist who will lead brand discovery and strategy workshops, translating business objectives and audience insights into clear brand positioning, messaging frameworks, and go-to-market strategies. The strategist will collaborate with creative, design, content, and digital teams to ensure consistent brand expression.

Responsibilities

• Lead brand discovery and strategy workshops
• Translate business objectives and audience insights into clear brand positioning, messaging frameworks, and go-to-market strategies
• Collaborate closely with creative, design, content, and digital teams to ensure consistent brand expression across campaigns, experiences, and platforms
• Conduct market and competitor research
• Define target audiences
• Create brand guidelines
• Brief internal teams
• Present strategy recommendations to clients
• Monitor brand performance
• Analyze campaign outcomes
• Refine strategic directions based on data, feedback, and evolving market trends

Requirements

• Strong skills in Brand Strategy, GTM, and Pitches, with experience turning business goals and audience insights into actionable strategic roadmaps
• Proficiency in Branding and Brand Development, including brand positioning, architecture, and identity definition
• Experience in Brand Management, ensuring consistency and coherence of brand messaging and visuals across touchpoints
• Excellent Communication skills, with the ability to facilitate workshops, craft clear narratives, and present pitches to clients and internal teams
• Ability to conduct market and consumer research, interpret data, and derive strategic insights that inform brand decisions
• Experience working with creative, design, and marketing teams in an agency or brand-side environment
• Comfort using presentation tools (e.g., PowerPoint, Keynote, Google Slides) and basic familiarity with digital and social media ecosystems
• Bachelor’s degree in Marketing, Communications, Business, Branding, or a related field, or equivalent practical experience
• Proven experience in a brand strategy, brand planning, or similar strategic role
• Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines in a fast-paced environment

Nice to have:

• Experience with multiple industries or startup brands

Benefits

• Commuter assistance
• Paid sick time
• Paid time off

About the Company

Unstoppable Solutions is a creative agency that helps brands build long-lasting legacies through integrated services including brand strategy, identity design, communication, experiential marketing, video production, influencer marketing, and website and app design. The agency partners with early-stage startups and established enterprises, fostering a culture that values creativity, experimentation, and measurable results.