About the role
About the role:
As a Brand Manager, your role is about generating sales and solving customers' problems with regard to marketing/advertising. You will work as an extended marketing arm of the brands and all the actions strongly exhibit a Customer-First approach. The primary role is to identify potential brands/companies, onboard new clients, and ensure the retention of existing ones. In the process of onboarding and retention, you are also exposed to campaign planning and execution based on the client's brief.
What makes this Job profile interesting?
- Complete understanding of Sales funnel and acquisition of brands onboard.
- Exposure to a variety of clients from different industries & categories to know their marketing spend trends & AOP cycle.
- Get to work with the marketing team of various companies (small, mid, and large)
Job Description:
The role has 2 distinct areas of responsibility:
- Day-to-day research of relevant brands and their marketing spending trends and marketing approach.
- Relationship Management with clients or agencies regularly to know their upcoming campaigns.
You Are Expected To
- Identify new brand/company basis trends, market knowledge, current advertisers
- Reach out and make connections with identified brands/companies/Agencies
- Understanding client's businesses, identifying their marketing problems, and collecting the marketing campaign brief
- Plan the advertising campaign basis the brief and get a go-ahead from clients to execute the advertising campaign
- Collaborate with internal teams to ensure that the campaigns are performing/executed as per the commitment.
- Coordinate with clients for smooth flow of work and reporting of ongoing advertising campaigns
- Ensuring that the monthly/yearly revenue targets are being achieved with input and output criteria
- Preparing Daily Task Reports
- The work hours are equally split between answering emails/calls and campaign execution & campaign planning
- Forge strong business relationships with the clients to ensure its a long-run business avenue year on year basis.
- Build a culture of high performance & innovation in the team with a paced approach
Experience and skills required
Desired Candidate Profile
- Excellent communication skills in English.
- Ability to change according to business requirements.
- Work experience of minimum 1-2 years preferred
- Demonstrate a positive, ‘can-do’ attitude. Willing to roll up your sleeves and get things done.
- Keen interest in analysing performance data and transforming it into actionable strategies.
- Keen to grow as an individual.
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