Brand Designer

About This Role

This Brand Designer role focuses on bringing the company's brand to life across all customer touchpoints. You will create high-quality creative assets that help people understand the products, build trust with technical audiences, and support key marketing initiatives. The position reports to the Team Lead and involves close partnership with various internal teams.

Responsibilities

• Own brand design projects from creative brief through final delivery with limited guidance
• Design high-quality creative assets across web, campaigns, events, social media, presentations, product marketing, and internal communications
• Apply and thoughtfully extend Tailscale's visual identity across new formats and channels
• Create reusable templates, design systems, and creative processes that improve consistency and efficiency
• Partner closely with Growth, Web, Product Marketing, Content, and Developer Relations to deliver cohesive customer experiences
• Present design concepts and rationale to stakeholders and thoughtfully incorporate feedback
• Balance multiple projects while consistently delivering polished, production-ready work
• Contribute ideas that improve the quality, scalability, and effectiveness of creative work

Requirements

• 3+ years of professional experience in brand, marketing, or visual design
• Strong portfolio demonstrating exceptional design foundations: color theory, accessibility, typography, layout, and storytelling
• Fluency in Figma and Adobe Creative Cloud
• Experience designing for digital marketing, websites, campaigns, and brand systems
• Strong understanding of production-ready design across digital and print
• Excellent communication and presentation skills
• Ability to manage multiple projects and priorities with minimal oversight
• Experience collaborating cross-functionally with marketers, writers, developers, and other designers
• Strong attention to detail with a high bar for quality and consistency
• Comfortable giving and receiving constructive design feedback
• Actively seeks opportunities to refine processes, improve project organization, and make collaboration more effective through thoughtful recommendations
• Curious by nature

About the Company

Tailscale, founded in 2019 and fully distributed, makes safe connection effortless by delivering software that securely interconnects people and their devices. It is backed by Accel, CRV, Insight, Heavybit, and Uncork Capital.