About This Role
This role involves designing brand assets and content for a beauty/nail project targeting the international market. The designer will ensure visual consistency across all platforms and contribute to building a comprehensive design system.
Responsibilities
- Design social content, banners, key visuals, visual assets, and other content for VL London's communication activities
- Design images for websites, landing pages, e-commerce platforms, and sales touchpoints
- Design catalogues, brochures, leaflets, POSM, product introduction materials, and sales support documents
- Develop visuals for collections, campaigns, promotions, or product launch activities
- Retouch product images, models, and beauty/nail content according to brand standards
- Adjust layout, size, and format for each platform
- Maintain consistency in color, typography, imagery, visual tone of voice, and brand spirit
- Proactively identify inconsistencies and propose improvements
- Build and update template libraries for recurring content groups
- Standardize the use of logos, colors, fonts, images, and graphic elements
- Manage source files, fonts, images, templates, and design resources according to Moci's storage structure
- Name, version, and hand over files according to standards to ensure project continuity when personnel change
- Receive briefs, ask questions, and clarify objectives, target audience, message, format, and deadline before execution
- Participate in proposing mood boards, visual direction, layouts, contexts, or image requirements before shoots
- Coordinate with Producers, Photographers, videographers, and Editors during content production
- Proactively create a task list, determine priorities, estimate time, and update progress
- Provide early notification if the brief is incomplete, the deadline is unfeasible, or the workload exceeds the agreed scope
Requirements
- 1-3 years of experience in Graphic Design, Brand Design, or a similar position
- Proficient in Adobe Photoshop and Adobe Illustrator; knowledge of Figma or related software is a plus
- Strong foundation in layout, color, typography, and commercial image processing
- Ability to retouch product photos and adapt a visual to multiple sizes and formats
- Systematic thinking, understanding of brand consistency, and not just focusing on individual designs
- Ability to read and understand briefs, clarify requirements, manage progress, and receive feedback
- Meticulous in managing source files, version control, and project data security
- Mandatory portfolio submission; clear description of individual role in featured projects is required