Brand Designer

About This Role

This Brand Designer role is a key member of the Creative/Digital team, responsible for designing a wide range of assets and materials that align with brand guidelines. The designer will collaborate with internal and external resources on packaging design, print, marketing collateral, website graphics, email design, presentations, and social/digital assets, supporting the brand's visual evolution across all channels.

Responsibilities

• Create bold, modern designs that reflect the brand’s values while continuously evolving the visual identity across brand channels and touchpoints
• Execute and refine packaging designs from concept through final production, working within established brand and packaging strategy, with opportunities to contribute to new packaging design development as needed
• Create original design and creative work across print, digital, marketing collateral, presentations, social, and other brand communications
• Review and provide creative feedback on designs from internal and external agencies and freelancers to ensure quality, consistency, and alignment with brand standards and visual evolution
• Collaborate with the Creative Manager and project leads to develop creative concepts, establish visual direction, and bring projects from concept through completion
• Support production work for assets produced by external design agencies and ensure final deliverables meet brand and production standards
• Play an active role in improving creative processes and efficiencies to support the timely delivery of high-quality work
• Design supporting graphics, build comps, develop presentation decks, create mood boards, and provide additional design support as needed
• Provide image retouching, clipping paths, and additional image manipulation
• Collaborate with print, packaging, and other external vendors to ensure creative quality, technical accuracy, and successful execution
• Provide design support for internal communications and organizational needs
• Perform other duties as needed

Requirements

• 5 years of professional design experience with a CPG or consumer brand, including hands-on experience in packaging design and production
• Degree or equivalent education and experience in graphic design or related field
• Strong knowledge of design fundamentals, including layout, composition, typography, color, print, digital, web, and packaging production requirements such as dielines, substrates, prepress, color management, and print specifications
• Advanced proficiency in Adobe Creative Suite, particularly Illustrator, Photoshop, and InDesign
• Basic photography skills with the ability to edit and retouch photography
• Ability to manage multiple projects and priorities while making effective decisions in a high-pressure, deadline-driven environment