About This Role
This design role is for a creative professional to take ownership of the visual identity of Yellow Picnic, a meal prep delivery company. The designer will be instrumental in carrying a brand refresh across all customer-facing materials, working directly with the owners to shape the company's aesthetic.
Responsibilities
- Design social content for Instagram and other channels, including static posts, carousels, stories, and short motion graphics
- Create email and website graphics for Klaviyo campaigns and the Shopify store
- Design packaging, labels, inserts, and printed materials
- Maintain and extend the brand system: logo, colors, type, and guidelines
- Build templates and design systems in Figma for on-brand work production
- Design marketing assets for promotions, partnerships, and influencer collaborations
- Prepare files for print and web, and work with printers and vendors
- Collaborate with the owners and marketing team to turn rough ideas into finished work
- Ensure brand consistency as the company grows
Requirements
- A strong portfolio that shows polished brand, social, and packaging or print work
- 4+ years of professional graphic or brand design experience, in-house or agency
- Expert skills in Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- A great eye for typography, layout, color, and food or lifestyle imagery
- Ability to work quickly, take feedback well, and still defend your ideas
- Strong organization and the ability to manage several projects at once
- Reliable follow-through and clear communication
Nice to have:
- Experience designing for food, CPG, wellness, or DTC brands
- Experience building design systems or brand guidelines in Figma
- Motion graphics or short-form video editing
- Experience with Shopify or Klaviyo
- Photography or photo-editing skills
Benefits
- Paid time off after 3 months of employment
- Real creative ownership
- Opportunity to help shape the brand during a refresh
- Direct line to the owners and a fast path from idea to launch
- A kind, respectful team and a product people love
- Chance to grow into a creative lead as the company grows
Important Details
- Schedule: full-time
- Work format: hybrid, with in-person days at the Belleville, NJ office
Application Process
- Include a link to your design portfolio (website, Behance, Dribbble, or a Figma/Drive link)