Brand & Creative Strategist

About This Role

This contract role involves supporting brand strategy, cultural partnerships, and integrated marketing initiatives for a financial technology company. The strategist will manage creative campaigns and branded partnerships across various cultural platforms, combining strategic thinking, creative judgment, and hands-on campaign management.

Responsibilities

• Manage cultural partnerships and branded content campaigns across streaming, podcasts, entertainment, music, and other relevant platforms
• Oversee creative campaign execution from approved strategy and creative briefs through production, launch, and reporting
• Coordinate with external agencies, media partners, and internal stakeholders to develop and deliver custom branded creative
• Manage campaign timelines, budgets, deliverables, messaging, and stakeholder approvals
• Partner with Marketing, Legal, Creative, Social, Design, and other cross-functional teams to ensure brand alignment
• Review scripts, creative concepts, and campaign materials to ensure consistency with approved brand direction
• Track partnership performance and develop campaign results reporting
• Partner with market research teams and external vendors to interpret brand health research and consumer insights
• Translate complex research findings into concise, actionable recommendations and leadership presentations
• Support brand positioning, messaging architecture, and long-term brand strategy initiatives
• Assist with additional integrated marketing projects, including brand architecture, naming, messaging, and go-to-market planning
• Independently manage competing priorities and drive projects forward with minimal oversight

Requirements

• Minimum 5 years of experience in brand strategy, creative strategy, brand management, integrated marketing, or a closely related field
• Proven experience managing creative campaigns, branded partnerships, or integrated marketing initiatives from strategy through execution
• Experience managing external agency or partner relationships, including timelines, budgets, deliverables, and approvals
• Demonstrated ability to coordinate creative development and production across multiple stakeholders
• Experience translating qualitative and quantitative research into clear insights, strategic frameworks, and business recommendations
• Strong project management, organizational, and stakeholder communication skills
• Strong understanding of brand positioning, messaging, and creative campaign development
• Ability to work independently, navigate ambiguity, and manage multiple projects with minimal oversight

Nice to have:

• Experience managing branded entertainment, streaming, podcast, music, or other cultural partnerships