Associate, Integrated Media Planning - Sports Gaming

About This Role

An Associate, Integrated Media Planning supports a rapidly growing sports gaming brand, gaining exposure to a diverse portfolio of clients across travel, nonprofit, and consumer categories. This role offers broad, hands-on media experience early in a career, working on integrated campaigns spanning Linear TV, CTV, Digital Video, Social, OOH, and sponsorships. It suits a curious, detail-oriented individual excited by the idea of helping shape campaigns for emerging brands.

Responsibilities

• Approach new challenges with energy and curiosity, demonstrating an interest in consumer behavior, culture, trends, sports, entertainment, and the evolving media landscape
• Support the team in identifying solutions, overcoming challenges, and managing changing priorities in a dynamic environment
• Seek to understand how insights, research, and performance data are used to inform media strategy and uncover opportunities
• Work effectively across strategy, activation, and analytics teams to support campaign planning and execution
• Maintain accuracy across reports, flowcharts, media plans, and campaign documentation
• Bring enthusiasm, adaptability, and a willingness to take on new challenges while building foundational media planning skills
• Assist in the coordination and execution of media plans under the guidance of more senior team members
• Collaborate closely with cross-functional partners and investment teams
• Maintain and update trackers
• Gather data to support media recommendations
• Manage media activity flowcharts and timelines

Requirements

• Graduate of a four-year college or university
• 0-1 year of business experience or relevant internships
• Intermediate proficiency in Microsoft Office, particularly Excel, PowerPoint, and Word
• Strong interest in media, advertising, consumer behavior, and marketing strategy
• Eagerness to learn across channels and platforms
• Strong organizational skills and attention to detail
• Adaptable, proactive, and excited to learn in a fast-paced environment

Nice to have:

• Interest in sports, entertainment, or gaming

Benefits

• Opportunity to contribute and learn from experienced media leaders
• Visibility across multiple disciplines
• Significant learning and growth potential

Important Details

• Office policy: employees are required to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager

About the Company

OMD is the world’s largest media network, with more than 12,000 people working in over 100 countries. It excels at making better decisions, faster, by combining innovation, creativity, empathy, and evidence to help clients move faster, reach further, and take smarter risks. OMD was named Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network.