Assistant Brand Manager (Chickenjoy)

Title: Assistant Brand Manager (Chickenjoy)

JFC’s Assistant Brand Manager (Chickenjoy) is responsible for the following:

• Assist in developing strategic business plans for product categories.
• Formulate long and short-term marketing plans to achieve sales objectives.
• Develop marketing programs and projects for new product launches and market opportunities.
• Coordinate with cross-functional teams for product development, launch, and monitoring.
• Collaborate with Trade Marketing, Creative, Media, PR/Digital Agencies, Corporate Media, and Research for integrated marketing campaigns.
• Prepare sales information for monthly business reviews.
• Ensure compliance with marketing policies and brand visual identity.
• Gather reports on competitor pricing and product performance.
• Coordinate with suppliers, creative agencies, and Marketing Assistant for marketing materials.
• Develop memos for campaign launches for SBM/BM approval.

Job Qualifications

• Must be a graduate of Business Administration, Marketing or any related course.
• At least 2-3 years of experience Brand Management (specifically on New Product Development/Product Innovation), Marketing or Advertising.
• Must have in-depth experience in developing strategic business plans and marketing plans.
• Willing to be assigned in Ortigas, Pasig (hybrid set-up).

Jollibee Foods Corporation is the hiring entity for this requisition.