About This Role
An Art Director with 5–7 years of experience is sought to bring a brand's creative vision to life at a world-class level. This role involves thinking ahead, developing original concepts, and translating them into a fully realized visual world through campaigns, content, and all visual touchpoints. The ideal candidate sees the bigger picture, understands how each collection contributes to the brand, and builds a cohesive visual identity that evolves without losing its point of view.
Responsibilities
- Establish and evolve the brand's visual identity across collections, campaigns, social, e-commerce, and other brand touchpoints
- Create distinct creative directions, concepts, moodboards, and production plans months ahead of launch for each collection
- Lead projects from initial research and conceptualization through pre-production, on-set direction, post-production, and final asset delivery
- Plan and coordinate upcoming productions, ensuring clear timelines, preparation, and execution
- Research, select, and coordinate photographers, models, videographers, studios, locations, stylists, and other production partners
- Lead on-set execution, direct models and collaborators, and make confident creative decisions throughout production
- Oversee photography, video, social content, editing, retouching, and final deliverables required across channels
- Bring strong photography and/or video capabilities, with the ability to shoot and produce content independently when needed
- Develop clear moodboards, treatments, shot lists, and production briefs that align the team and collaborators around the creative direction
- Protect Gaui's visual identity while experimenting with new ideas, formats, and creative approaches
- Allocate resources thoughtfully and find creative solutions that deliver exceptional results without unnecessary spending
- Take ownership of the final work, from the overall concept to the smallest visual details
Requirements
- 5–7 years of professional experience in art direction, creative production, photography, brand design, or a closely related field
- Experience within a fashion, beauty, or lifestyle brand, ideally in a growing business where creative ownership is hands-on
- A strong portfolio that aligns with Gaui's brand aesthetic and demonstrates original concepts, brand world building, campaigns, photoshoots, and social-first creative
- Proven ability to take a creative vision from concept through final execution
- Strong photography and/or video production skills, with the ability to create content independently
- Experience managing production timelines, budgets, pre-production, and post-production
- Direct experience with models, lighting, styling, composition, locations, set design, and visual storytelling
