Area Sales Director

About This Role

This Area Sales Director role supports direct store delivery (DSD) sales and Independent Distributors (IDs) by helping them manage customer relationships, engage in sales activities, grow their customer base, and track sales data. The director builds and maintains strong customer relationships with key accounts to ensure promotion and display execution in the market, using digital tools to identify growth opportunities. Working with a Market Vice President and the Sales Enablement team, the Area Sales Director analyzes market and territory opportunities to maximize sales and adjusts strategies based on consumer insights.

Responsibilities

• Support IDs' efforts to manage customer relationships
• Engage in sales activities
• Grow IDs' customer base
• Seek new selling opportunities in the market
• Track sales data
• Build and maintain solid customer relationships with key accounts
• Ensure promotion and display execution in the market
• Utilize digital tools to show execution wins and opportunities for continued growth
• Work with a Market Vice President and the Sales Enablement team to analyze market and territory opportunities to maximize sales
• Use consumer insights to adjust sales strategies

Requirements

• 5 years of relevant experience in general management or sales
• Experience as a sales representative, distributor, or other sales position
• Bachelor’s degree (preferably Sales or Business Administration) or equivalent experience
• Must be able to acquire and maintain a DOT Medical Card
• Valid Driver's License and Safe Driving Record
• Must be at least 21 years of age

Benefits

• Comprehensive health and medical benefits
• 401(k) Retirement savings plan
• Professional growth and leadership training
• Paid vacation, holidays, and parental leave
• Bonus opportunities

Important Details

• Application deadline: 11/14/2026

Application Process

• Complete the series of pre-screening questions
• Telephone interview for candidates possessing basic qualifications

About the Company

Flowers Foods, Inc. (NYSE:FLO) is one of the leading producers of packaged bakery goods in the United States, with 2025 sales of $5.3 billion. The company crafts products like Nature's Own, Wonder, Dave's Killer Bread, Canyon Bakehouse, and Tastykake. Flowers Foods fosters a culture that values Honesty & Integrity, Respect & Inclusion, Sustainability, Passion, and Humility.