About This Role
Working in the Data & Marketing area, the Analytics Engineer will participate in digital transformation projects, helping large companies improve their business through data collection and analysis. This role involves understanding business needs and translating them into measurement plans and tagging guides.
Responsibilities
- Participate in digital transformation projects, helping large companies improve their business through data collection and analysis
- Understand business needs and convert them into measurement plans and tagging guides
- Work with digital analytics tools from the Adobe or Google ecosystems, such as Adobe Analytics or GA4, tag managers like Adobe Launch or Google Tag Manager, and consent platforms like OneTrust or Cookiebot
- Implement and analyze data to understand how users behave on websites and applications, and help clients make better decisions
- Work with web technologies such as JavaScript, HTML, and CSS to implement and validate measurement solutions
Requirements
- Advanced English level
- 3 to 4 years of experience in digital analytics, working with the Adobe or Google ecosystem: data collection tools like Adobe Launch or Google Tag Manager and analysis tools like Adobe Analytics or GA4
- Experience designing and validating tagging guides and measurement plans
- Ability to understand client needs, explain solutions clearly, and collaborate with different teams
- Knowledge of JavaScript, HTML, and CSS
Nice to have:
- Knowledge of consent and privacy tools, such as OneTrust or Cookiebot
Benefits
- Flexible working hours
- 25 days of vacation per year + Christmas Eve and New Year's Eve + 2 days for Easter week
- Flexible hybrid model, choose when to come to the office and when to work remotely
- Personalized career plan and continuous training to help achieve professional goals
- No dress code
- Exclusive discounts and time for professional growth
- Access to Cobee, a flexible remuneration system
- Maternity support initiatives and equality and diversity policies
About the Company
The Cocktail is a multinational technology consultancy whose mission is to accelerate the sustainable growth of its clients. It mobilizes large organizations to improve the relationship between brands and people through design, data, and technology. The company is part of the WPP group.
