Adobe Journey Optimizer Lead

What You'll Do

• Campaign Operations : Hands-on experience in configuring and managing email journeys in AJO for the soft launch and market launch campaigns
• Ensure sending infrastructure (subdomains, DKIM, SPF, DMARC) is correctly configured and validated
• Implement and QA sending rules, frequency caps, and throttling logic within AJO
• IP Warming & Deliverability Execution: Own and execute the end-to-end IP warming plan across all sending IPs and domains on Adobe Journey Optimizer
• Build and manage progressive volume ramp-up schedules aligned to ISP thresholds and send targets
• Coordinate with Adobe's Deliverability Consultant on backend analytics, ISP feedback loops, and blacklist remediation
• Produce weekly deliverability status reports with actionable recommendations
• Team Training & Knowledge Transfer Conduct hands-on workshops covering IP warming methodology, deliverability best practices, and AJO platform operations
• Produce documented SOPs, runbooks, and a knowledge base to enable client team to self-manage future IP warming cycles

What You Bring

• Must-Have 5+ years of email marketing technology experience, with at least 2 years hands-on in Adobe Journey Optimizer (AJO)
• Proven experience executing IP warming campaigns for large-scale senders, including volume ramp planning and ISP engagement
• Deep understanding of email deliverability fundamentals — sender reputation, inbox placement, authentication protocols (SPF, DKIM, DMARC), feedback loops
• Experience with suppression list management, bounce handling, and engagement segmentation
• Strong analytical skills — comfortable reading deliverability dashboards and translating data into decisions
• Strong communication and presentation skills
• Proven experience working in GDD model
• Nice-to-Have Adobe Certified Expert – Adobe Campaign or AJO certification
• Experience training or upskilling offshore/nearshore development teams
• Familiarity with ISP postmaster tools (Google Postmaster, Microsoft SNDS)
• Prior experience in retail, convenience, or loyalty-driven email programs