About This Role
An Account Manager for Conversion Rate Optimization (CRO) is responsible for fostering strong client relationships and orchestrating cross-functional teams to drive measurable business outcomes. This role suits a professional who can proactively manage a portfolio of diverse clients, ensuring high-quality service, retention, and growth by leveraging AI tools and industry expertise.
Responsibilities
- Serve as the main point of contact for assigned clients, fostering strong relationships and understanding their business objectives
- Conduct regular meetings and communication with clients to gather feedback and provide updates
- Drive alignment across design, development, and strategy teams through clear briefs, timelines, and acceptance criteria, ensuring seamless handoffs and execution
- Act as the central coordinator across the pod, partnering with Account Directors and assigning tasks to designers and developers to ensure efficient execution
- Align priorities, manage resource allocation, and ensure all team members have clear direction, timelines, and requirements to successfully deliver against client goals
- Communicate project status, updates, and recommendations clearly to clients and internal teams
- Own all client communication and ensure stakeholders are consistently informed and aligned
- Manage a portfolio of 5–10 clients simultaneously, owning relationships, delivery, and performance across accounts of varying size, complexity, and scope
- Maintain responsibility for a book of business contributing ~$27K+ in monthly recurring revenue and ensuring high-quality service, retention, and growth
- Effectively balance high-touch and lower-touch clients by prioritizing time and resources based on client needs, revenue impact, and growth opportunities
- Anticipate client needs, identify growth opportunities, and surface risks early, bringing forward recommendations and solutions without being prompted
- Maintain 90% of MRR from your client book of business
- Step in to lead as AM across other accounts outside of your book of business when deemed necessary
- Leverage AI tools (e.g., for task automation, summarization, QA, and insight generation) to improve efficiency, reduce manual work, and enhance output quality
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
- Stay up-to-date with industry trends, emerging technologies, and best practices to provide valuable insights to clients
Requirements
- Bachelor's degree in Marketing, Business, Communication, or a related field
- 1-3+ years of experience in account management within a marketing agency environment
- Strong knowledge of marketing strategies, digital marketing, and advertising concepts
