Account Director

About This Role

Leading a portfolio of four to six client accounts and owning both the strategy and execution is the core of this Account Director role. You will serve as the senior counselor clients turn to, the manager your team learns from, and a real contributor to the agency's growth. This position suits a smart, ambitious individual with a passion for storytelling, mentoring, and a commitment to excellence, who thrives on ownership and being in the thick of the action.

Responsibilities

• Own a portfolio of 4-6 B2B accounts, setting strategy and staying close enough to the execution that the work consistently exceeds client expectations
• Serve as a trusted advisor to client executives: offer strategic counsel, make clear recommendations, and set expectations for program scope and results
• Drive development of key messages and PR plans and provide senior review of core content such as press releases, Q&A documents, and bylines
• Own reporting across your accounts, measuring results against annual goals and using what you learn to sharpen programs and strengthen client satisfaction
• Set media strategy for your accounts, maintain your own network of reporter relationships, and staff briefings with senior client spokespeople
• Manage direct reports and mentor junior team members through regular feedback, clear goals, and actionable development plans that support their growth at Hoffman
• Contribute to RFPs, pitch decks, and new business presentations
• Spot opportunities to expand Hoffman's services within existing accounts where they'll increase client impact

Requirements

• 8+ years of public relations experience; agency experience preferred
• A track record of managing multiple B2B accounts, including building and executing PR plans
• People management experience, ideally with direct reports
• Excellent writing and editing skills; able to sharpen a teammate's draft and hold your own with a client's C-suite
• Strong organizational skills to juggle multiple clients, deadlines, and priorities without dropping the ball
• Comfort with the tools of modern PR, including media databases, monitoring and measurement platforms, and AI-assisted workflows
• Bachelor's degree in communications, journalism, PR, business, or a related field, or equivalent experience
• Genuinely interested in technology and the companies building it
• A leader who rolls up their sleeves, sets direction and pitches in when the team needs it
• An owner who takes initiative, thinks like an entrepreneur, and holds themselves accountable for results
• A proactive thinker who spots problems and opportunities before the client does
• Always learning; new industries, new channels, and new tools excite you