About This Role
The Account Director is responsible for owning revenue targets and driving portfolio growth across assigned clients. This role suits a strategic leader who excels in account management and has a strong understanding of digital marketing and influencer strategies.
Responsibilities
- Own revenue targets across the assigned client portfolio
- Identify and convert upsell, cross-sell, and retainer expansion opportunities
- Drive quarterly and annual account growth planning
- Proactively surface new initiatives aligned with brand calendars and market trends
- Maintain strong pipeline visibility and forecast accuracy
- Ensure account profitability through cost management and margin discipline
- Improve overall client lifetime value (CLV)
- Reduce churn risk through proactive relationship management
- Align influencer strategies with broader brand and commercial objectives
- Ensure yearly roadmaps are in place for priority brands
- Drive omnichannel and integrated influencer strategies
- Oversee revenue tracking, forecasting, and margin performance
- Review P&L per account with Growth Head
- Ensure proper CE structuring and commercial viability
- Monitor billing timelines and the financial health of accounts
- Provide monthly revenue and pipeline reporting to leadership
- Work with cross-functional teams to ensure quality delivery
- Align internal teams on priorities, timelines, and expectations
- Improve handoff processes from pitch to execution
- Strengthen documentation, reporting, and governance standards
- Drive process optimization within the cluster for scale and operational excellence
- Coach a team of Account Managers and Executives
- Elevate the business acumen and executive communication skills of the team
- Conduct pre-call syncs, post-call debriefs, and structured feedback sessions
- Identify leadership bench strength and succession potential
- Reinforce accountability and ownership culture
Requirements
- 10–12 years of experience in account management, business development, or strategic consultancy
- At least 4–5 years in a digital/social/influencer marketing agency
- Proven track record in managing high-value accounts (₱100M+ portfolios preferred)
- Strong financial and commercial acumen (P&L management experience required)
- Demonstrated experience leading and developing teams
- Exceptional executive presentation and negotiation skills
- Strong understanding of digital platforms, creator economy, and social performance metrics