VMV Cosmetic Group

About VMV Cosmetic Group

VMV Cosmetic Group is a leading Spanish family-owned company in the creation, production, and distribution of cosmetic products. The group also has divisions for furniture and hairdressing equipment, wigs and extensions, mold manufacturing, bottle and cap injection, as well as a division dedicated to aerosols. The group sells its products on 5 continents through its own network of branches and has more than 1,500 employees. Salerm Cosmetics, along with Lendan Cosmetics, are the group's benchmark brands within the professional hairdressing and makeup sector. Additionally, in 2023, the group launched the premium brand Arkhé Cosmetics; Alea, azAlea, and MySalon market cosmetic products for home care; Salón Selección designs and manufactures furniture and equipment for hairdressing salons; Lendan manufactures and markets professional hairdressing and aesthetic products; Marvi handles extensions and wigs; VICO is the company that manufactures plastic packaging and molds; Aerosol Ibérica is responsible for aerosol manufacturing, and Laboratorios Cosméticos Lamarvi is the Group's innovation center. The complexity of producing hair cosmetic references makes a high degree of technical specialization essential, as well as a clear commitment to in-house R&D, which VMV Cosmetic Group addresses internally within its more than 60,000 m2 of industrial land in Llissà de Vall (Barcelona), including its own laboratory where the creation of new products is continuously researched.