Sarawak Nederland

About Sarawak Nederland

Sarawak Nederland, formerly Racktime Benelux, is a full-service field marketing and sales organization focused on optimal brand experience and increasing market share and mindshare within retail through customer excellence. Since 2023, Racktime and its sister companies have been part of the Sarawak Group. We are active in merchandising, deploying field account managers, training sales staff, setting up and dismantling events, organizing consumer promotions, visiting 1,000 stores in one day, and much more. Founded in 1996 and led by Hans Knipscheer and Marie-José van den Kommer, we started in a shed but have grown into a full-fledged company with over 100 permanent employees and a flexible pool of more than 350 sales talents in field service. As an innovation in services, Spicelab, formerly URD Solutions, was added in 2011. Here, digital marketing platforms are developed and creative solutions are devised for point-of-sale and marketing materials. Solid companies working together under the Sarawak Group umbrella. Together, these companies offer a wide range of services focused on conversion and quality, from marketing to sales. Organizations where results, synergy, and social collaboration are high on the agenda, where working is learning and learning is working, and where a happy culture flows through all layers of the organization, utilizing talent in the broadest sense of the word.