Salerm Cosmetics, S.A.

About Salerm Cosmetics, S.A.

VMV Cosmetic Group is a leading Spanish family-owned company in the creation, production, and distribution of cosmetic products. The group also has divisions for hairdressing furniture and equipment, wigs and extensions, mold manufacturing, bottle and cap injection, as well as a division dedicated to aerosols. The group sells its products on 5 continents through its own network of branches and has over 1,500 employees. Salerm Cosmetics, along with Lendan Cosmetics, are the group's flagship brands in the professional hairdressing and makeup sector. Additionally, in 2023, the group launched the premium brand Arkhé Cosmetics. Alea, azAlea, and MySalon market cosmetic products for at-home care. Salón Selección designs and manufactures furniture and equipment for hairdressing salons. Lendan manufactures and markets professional hairdressing and beauty products. Marvi handles extensions and wigs. VICO is the company that manufactures plastic packaging and molds. Aerosol Ibérica is responsible for aerosol manufacturing, and Laboratorios Cosméticos Lamarvi is the Group's innovation center. The complexity of producing hair cosmetic products requires a high degree of technical specialization and a commitment to in-house R&D, which VMV Cosmetic Group addresses internally within its over 60,000 m2 of industrial land in Llissà de Vall (Barcelona), including its own laboratory where new product creation is continuously researched.