Rural King

About Rural King

Founded in 1960, Rural King is a family-owned retailer offering a diverse range of products to support those living the rural lifestyle. As of 2023, we operate 134 stores across 13 states in addition to two primary distribution centers. We welcome everyone with a friendly smile and a free bag of popcorn! While our business continues to grow, we are committed to supporting each community we serve as a dependable pillar that goes beyond just our storefronts by supporting local events and groups that align with our values. Our team is comprised of over 9,000 associates that are dedicated to providing quality products at great prices with an extraordinary customer experience no matter how customers interact with the brand. Our associates are our greatest asset and are empowered to take care of their business and their customer. At Rural King, we value teamwork, integrity and continuous improvement. Anyone with the right attitude and initiative has the opportunity for success and advancement. Our people make the difference!