GWM Brasil

About GWM Brasil

GWM Brasil is the Brazilian operation of Great Wall Motor, one of the largest vehicle manufacturers in the world, which arrived in the country in 2023 with a clear proposal: to transform mobility through technology, electrification, innovation, and a new consumer experience. In just a few years, we have built a growth trajectory that has led GWM to the mark of 100,000 vehicles registered in Brazil, the result of a strategy that combines a diversified portfolio, global technology, and products developed for the needs of the Brazilian market. A major milestone in this journey was the inauguration, in August 2025, of our factory in Iracemápolis (SP) — GWM's first production unit in the Americas. With a capacity to produce up to 50,000 vehicles per year, the plant represents a new stage for the brand in the country, with national production, development of the supplier chain, and job and knowledge creation. Currently, the factory produces models such as Haval H6, Haval H9, and Poer P30 in Brazil, strengthening GWM's presence in different segments and contributing to positioning Brazil as an important hub for the brand in Latin America. Our strategy is multi-energy, combining different propulsion technologies to meet the needs of a transforming market. At the same time, we are advancing in connectivity, embedded intelligence, energy efficiency, and new mobility solutions, including projects related to hydrogen. More than manufacturing vehicles, we want to build a mobility ecosystem in Brazil: develop people, suppliers, and technology; create opportunities; strengthen national industry and contribute to a more sustainable future. GWM Brasil. Hello, tomorrow.