Grupo Mystic - O Boticário

About Grupo Mystic - O Boticário

We are one of the pioneering franchises of Grupo Boticário, with over three decades of history and passion for beauty. Since 1988, we have spread fragrances, self-esteem, and care through the art of perfumery, inspiration that also gives our brand its name: Mystic, in homage to the iconic fragrance of O Boticário. Currently, we have 10 physical stores and 4 direct sales points in Brasília and its surroundings, offering the public a complete beauty experience. In addition to the O Boticário brand, we also work with the beloved brands Quem Disse, Berenice?, Eudora, and O.U.i., expanding our portfolio and delighting our customers even more. Our mission is to transform people's daily lives with personalized service that provides a unique and enchanting consumption experience.