froo Romania

About froo Romania

Froo is an innovative concept for quick shopping stores that meets a wide range of customer needs, inspired by the fast pace of urban life and consumers' daily routines. With every visit to our stores, we aim to offer you not only an excellent selection of products but also a quick and complete solution for everything you need during the day: delicious coffee, take-away lunch, dinner ideas, easy-to-heat snacks, cold drinks, and many other useful services. We are a growing brand that is increasingly recognized by Romanians. We rely on the experience of the Żabka store chain, a leader in Poland in this sector, with over 10,500 stores and a generous offer in the q-commerce, e-commerce, and diet catering sectors. Entering the Romanian market, we start with over 26 years of experience gained in the Polish market, as well as knowledge of consumer behavior and the know-how of our partner DRIM Daniel Distributie - a leader in the distribution of FMCG in Romania. Froo is also synonymous with responsibility towards local communities and entrepreneurial development. We work with partners, create jobs, and support local suppliers – more than 80% of our range consists of products from popular Romanian and international brands that are sourced from Romanian suppliers. We are united by company values, which we consider the foundation of our actions. We discovered and chose them together: they were not imposed on us, so they are a natural part of our daily activities, decisions, and processes. These values are: AMBITION, CREDIBILITY, OPENNESS, RESPONSIBILITY. Open your own froo store, fully equipped with all basic costs covered. Learn more about us.