Bingxue Indonesia

About Bingxue Indonesia

Where there are young people, there is time for Bingxue. Bingxue is an ice cream and tea beverage chain brand in China, affiliated with Jinan Baodao Enterprise Management Consulting Co., Ltd. It is a well-known Chinese tea beverage chain brand focusing on "Specialty Tea and Ice Cream." Its headquarters is located in Shandong Province, China. Bingxue covers stores in 31 provinces and cities including Shandong, Hebei, Henan, Shanxi, Shaanxi, Inner Mongolia, Liaoning, Hubei, Hainan, and Xinjiang. By the end of 2022, the number of Bingxue stores worldwide had exceeded 3,000. Bingxue takes "global origin procurement" as its product development concept. It always emphasizes the research and development direction of "good taste, good ingredients, and high appearance value." The birth of the BoBo Bear IP has brought more vitality and fun to the brand, winning the hearts of young consumers.