Bebidas del Paraguay

About Bebidas del Paraguay

Bebidas del Paraguay S.A. was founded in April 2001, following the acquisition of the national soft drink brand with the longest history and recognition, Pulp. In addition to producing Pulp, we are dedicated to the import and representation of alcoholic and non-alcoholic beverages such as soft drinks, waters, juices, beers, wines, and spirits. Our portfolio includes brands like: Pulp, Watts, Puro Sol, Aguas La Fuente, and Full Sport. In the alcoholic beverage sector, we carry globally recognized brands such as: Heineken, Amstel, Sol, Paulaner, BlueMoon, and the local craft beer brand Sajonia. Our main industrial plant is located in San Antonio - Central, and a brewery in Asunción. Additionally, we have 6 distribution centers located in the main cities of the interior of the country, achieving national coverage. The capital is comprised of two major business groups, Sudameris from the Abbeyfield Group, and Compañía de Cervecerías Unidas CCU. We currently have more than 500 employees.